Insane Productions Ltd Announces Its Biggest Edinburgh Fringe Season Ever in 2026
Home-grown Edinburgh company Insane Productions Ltd is set to deliver its most ambitious Edinburgh Festival Fringe season to date, bringing four productions, a team of more than 15 creatives, and over 20,000 seats to the world's largest arts festival.
Founded and run by Cameron Gibson, Elliot Bibby and Luke Oseland, Insane Productions Ltd was born in Edinburgh and built on a shared passion for creating unforgettable live entertainment. What started as three friends with complementary skills and a slightly ridiculous amount of ambition has grown into one of Scotland's most exciting independent production companies.
Today, Insane Productions Ltd is led by its three directors and supported by an ever-growing team of performers, producers, technicians and creatives. At the Edinburgh Fringe 2025, we brought together a team of nine to deliver our biggest season yet, selling more than 11,000 tickets across our three productions.
And we're only just getting started.
For Edinburgh Fringe 2026, we're expanding once again. With a team of over 15 people and four productions running throughout August, our venues represent a combined capacity of 20,206 seats - making this our biggest Fringe ever.
Four Shows. One Insane Summer.
ðĐ 1 Hour Of Insane Magic
Returning for its fourth consecutive Edinburgh Fringe, 1 Hour Of Insane Magic sees founders Cameron Gibson, Elliot Bibby and Luke Oseland reunite for their biggest production yet. Following multiple sell-out seasons and performances around the world, the show moves into a larger venue for 2026 with brand-new illusions, fresh material and the same high-energy magic audiences have come to expect.
ðĪŠ 1 Hour Of Insanity
After a hugely successful debut in 2025, 1 Hour Of Insanity returns with a brand-new line-up alongside some familiar favourites. Blending magic, comedy and variety into one chaotic hour, the show brings together some of the most exciting performers on the circuit for a family-friendly experience unlike anything else at the Fringe.
ð 1 Hour Of Headline Comedy
New for 2026, 1 Hour Of Headline Comedy brings together four incredible headline acts in one laugh-packed showcase. Featuring some of the UK's most exciting comedic talent, the show is designed to give audiences maximum laughs, maximum value and an unforgettable late-night Fringe experience.
âĻ Elliot Bibby: Abracadada
Award-winning magician and Insane Productions co-founder Elliot Bibby returns to the Edinburgh Fringe with his brand-new solo show, Abracadada. Combining world-class magic with stories from life as a dad of two, the show promises a hilarious and heartfelt hour packed with impossible moments and plenty of surprises.
Built Differently
What sets Insane Productions Ltd apart is our collaborative approach.
Each of us brings something different to the table. Between us, our expertise spans technology, lighting, music, creative direction, branding and marketing. Together, we've built a well-rounded production house with a modern philosophy:
Treat your artists and collaborators well, and the magic follows.
We're proud to be a young, independent company based right here in Edinburgh, and we're incredibly grateful to everyone who has supported us on the journey so far - our audiences, venues, partners, collaborators and team members.
Edinburgh Fringe 2026 represents a major milestone for Insane Productions Ltd, but for us, it feels less like a finish line and more like the start of something even bigger.
Four shows. Over 15 collaborators. 20,206 seats.
Bring on August.
